Tag Archives: Vail Resorts

Vail Rebrands Park City Mountain Resort

Treasure Mountain, Park City Ski Area, Park City Mountain Resort, PCMR. Now Vail Resorts has put a new name on the 50+ year-old ski area’s business card- Park City Mountain. The rebranding (the first since the mid-1990s) will go full-bore public in a week or so. Colorado-based Vail finally got their mittens on PCMR in 2014 after acquiring the lease on […]

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