Author Archives: Jill Adler

First Ever Adventure Expo Coming To California

Getting into adventure

Mark your calendar for March 7-8, 2020, because MotorTrend Group has announced the first-ever Four Wheeler Adventure Expo. It’s going to happen in Costa Mesa, Calif., at the OC Fair & Event Center. The consumer event will bring together outdoor lifestyle, off-road and adventure-travel enthusiasts, exhibitors, and experts. The Four Wheeler Adventure Expo is Four Wheeler Magazine’s new flagship event. […]

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RIP To One Tough Mother- Columbia’s Gert Boyle, 95

Gert Boyle Autobiography

Gert Boyle, the self-proclaimed “One Tough Mother,” died Sunday, Nov. 3, 2019. The Columbia Sportswear chairman of the board was known for championing the path for female business leaders and was the first woman inducted into the National Sporting Goods Hall of Fame. She passed away in the retirement/assisted living community in Portland she moved into shortly after a home […]

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